Of all the investor documents, the Executive Summary provides you with the most freedom to create a winning story. It’s only 1 to 10+ pages long, so why is it so flexible? Because it can be built in short, medium, or long form; you can vary the content and order of the information more than in other documents, and you can concentrate almost entirely on the story rather than the mechanics of how you are going to get things done. In short, it’s your story – distilled and tasty.
Read MoreFirst of all, there is no magic formula for valuation. It's a negotiation based on the characteristics of your market, your company's performance, and the quality of your team. Secondly, not all money is the same. Your company's valuation matters, but it's not the only thing that matters when you look to raise money. The quality of the funding source matters, too.
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